Hardware Retailing The Industry's Source for Insights and Information
Company Description:
Trusted for generations, our founding company has been part of the industry since 1935. In 2011, the Red Lion and Little Giant Hardware lines merged, helping us to offer the diverse product line available today. Our key philosophy is differentiation:
• Red Lion is about branding strategy – We are the only pump manufacturer with RED pumps. It grabs the consumer’s attention.
• Packaging – We’ve redesigned our packaging to help simplify the selection process for consumers and store personnel, and we’ve created eye- catching, color-coordinated marketing materials to further assist the consumer.
• Premium Manufacturing – Red Lion is everything you’d expect from a manufacturer who’s been in the business since 1935 – quality, availability, and innovation.
• Service – The best way to identify and correct problems is going to the stores directly and that’s exactly what our experienced sales force does. We interact with your staff, providing marketing materials, plan-o-gram services, training sessions, and on-the-spot aisle training.
• Product Knowledge – Red Lion has one of the most comprehensive training programs on the market. Our knowledgeable pump experts pass on their expertise and provide valuable tools and tips which help reduce returns and increase your sales.
Working with independent retailers allows our sales reps to establish a partnership with store owners/management as well as their staff, and provide them with group or one-on-one training sessions. This training provides staff with detailed information on our product offering and how to choose the right pump for the application so that they can assist their guests in selecting the best pump for their needs. This reduces return rates and increases customer satisfaction.
We support our retail partners with marketing materials like take-ones, catalogs, and headers to help educate consumers. We also offer customized planograms to help market our products.
Website:
Phone Number:
888-956-0000
We do offer special contacts for home improvement retailers.
Product Categories:
– Clean Water
– Lawn & Irrigation
– Sump
– Effluent/Sewage
– Multi-Purpose
– Engine Drive