Hardware Retailing The Industry's Source for Insights and Information
Ace Hardware’s exclusive paint line, Clark+Kensington, named Hazelnut Crunch, a warm, rusty brown, as its 2026 color of the year. To provide customers with alternative options to this shade, consider stocking these paints similar to Hazelnut Crunch.
Benjamin Moore’s Rustique is a reddish-brown shade that reflects the colors of barns and bricks. The color pairs well with warm whites and greys.
Farrow & Ball’s Etruscan Red is a subtle, earthy red with brown hues. The shade is recommended to pair with red and warm toned primers and undercoats and is also complemented by warm whites.
Harrison Rust from Dunn-Edwards is a warm brown with rust undertones. The paint comes in matte, semi-gloss or eggshell finishes and is made for interior use.
Umber Rust from Sherwin-Williams is a rusty shade that is part of the orange color palette. The shade pairs with cream and muted green accent colors.
