Tag Archives: social media
Update Your Digital Strategy to Follow Shifts in Digital Usage
According to a recent Forbes survey done in conjunction with Talker Research, internet usage among Americans is shifting in several significant ways. The survey found that internet usage has made a move from mainly desktops to mobile devices with nearly …
Read More »How Cole Hardware Drives Engagement With Email Marketing
Sifting through an email inbox can be daunting. Consumers are bombarded with thousands of messages, from promotions to urgent deals and breaking news. However, when a company can draw a customer in with a creative subject line and consistent information, …
Read More »Paint Expert Shares Knowledge on Social Media
As it engages with customers in different ways, Country Paint and Hardware in North Branford, Connecticut, stays active on social media, posting about new products, deals and discounts, company news, fun ways the store supports customers and the community and …
Read More »Embracing Social Media to Meet Customers Where They Are
As social media continues to evolve, your own social media strategy needs to keep up to meet the needs of your customers in the digital realm. Nearly 75% of customers expect companies to understand their unique needs and expectations, leading …
Read More »7 Engaging Ideas for Winter Store Events
As you look for new ways to engage with customers, store events can be an effective way to welcome customers through your doors and expose them to your brand and business. With the holidays right around the corner, winter events …
Read More »What Twitter’s Rebrand to X Means for Social Media Marketing
In the world of social media platforms, one popular channel has undergone a rebrand and name change. Tesla CEO Elon Musk bought Twitter in 2022, and in 2023 he changed the company’s name to X Corp. and the social media …
Read More »Multiple Locations Bring Additional Success for The Paint Shoppes
What others might call saturated, John McKenna calls success. John and his brother Buddy McKenna are the owners of The Paint Shoppes, a five-store operation in the Providence, Rhode Island, area. The state is home to 1 million residents with …
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