Click the picture to download a PDF of this story. By Jesse Carleton, jcarleton@nrha.org Stack-Out Disaster Look at the photo above. Do you see anything wrong? Anything you would improve? More than likely, you have a solid idea in your head about how …
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Using Your Store’s Exterior to Get Customers Inside
Click the picture to download a PDF of this story. By Jesse Carleton, jcarleton@nrha.org See, Stop, and Shop The brontosaurus standing in the outdoor garden center and poking its head above Beisswenger’s Hardware has become a landmark around New Brighton, Minnesota. …
Read More »Creative Merchandising Roundup
Often, some of the best merchandising ideas you get are those from other people. Looking at what other retailers are doing can sharpen operations at your own store. If you’re like most retailers, you are constantly looking for ideas. Hardware …
Read More »What Pro Customers Look for in a Tool Supplier
Click the picture to download a PDF of this story. By Chad Husted, chusted@nrha.org Feel the Power Contractors and professional tradespeople are often in a hurry. Theirs is a business where time very much equals money, and downtime due to …
Read More »Help Exterior Spaces Shine With Outdoor Lighting Options
Click the picture to download a PDF of this story. By Chad Husted, chusted@nrha.org Illuminating the Outdoors Remember 2008? Homeowners were reeling from the Great Recession, and retailers were trying to figure out how they could make the most of a shrinking building …
Read More »Use Endcaps for Summertime Promotions
Attract customers’ attention and capture a few extra dollars by putting your endcaps to good use this summer. Good merchandising strategy means regularly rotating the products you feature on endcaps. While you’re at it, consider using that space to highlight …
Read More »Displays Show off the Many Connections in Plumbing, Electrical
Who wouldn’t want X-ray vision? Beyond the Superman comparisons, home repairs and installations would be a snap. Imagine being able to see the inner workings commonly hidden behind drywall or brick throughout a home, showing the links between your electrical …
Read More »Hardware Props Entertain Customers at Kendall’s Ace Hardware
Kendall and Alexandra Crosby, owners of Kendall’s Ace Hardware in St. Paul, Minnesota, view their hardware store a little like a movie set. They want to engage their customers, but they also want to entertain them. “We’ve gotten a lot …
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