Under the big Dallas skyline, Ace retailers from around the world began celebrating Ace Hardware’s 100th Anniversary at the 2024 Spring Convention. Along with the usual product discovery, training and networking opportunities, Ace retailers reflected on the success of the …
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Social Media Counters Encourage Followers
While fellow independent home improvement retailers offer some great insights on operations and running a successful business, sometimes other retailers and outside businesses can offer helpful best practices. Lindsey Thompson, senior content manager for the North American Hardware and Paint …
Read More »Embracing Social Media to Meet Customers Where They Are
As social media continues to evolve, your own social media strategy needs to keep up to meet the needs of your customers in the digital realm. Nearly 75% of customers expect companies to understand their unique needs and expectations, leading …
Read More »Stay Organized With a Social Media Calendar
When it comes to social media strategy, one size doesn’t fit all. No matter how often you post or how many channels you belong to, a social media calendar is an easy way to plan your strategy and keep your …
Read More »Best Practices to Define Your Online Strategy
More than just a buzzword, omnichannel strategies are driving the future of retail, as the lines between brick-and mortar and online have blurred and customers expect businesses to meet them where they are. Whether online or in-person, commerce is commerce …
Read More »Home Hardware Expands E-Commerce Capabilities
As the company sought to transform the online shopping experience for customers, Home Hardware faced the challenge of providing customer-centric fulfillment without creating direct competition among its nearly 1,100 stores across Canada. The company wanted to scale its e-commerce shopping …
Read More »Plug Into the Benefits of Strong Omnichannel Strategies
As retailers work to navigate the ever-changing technology landscape, a few trends are emerging that retailers should be aware of as they plan their own technology strategies. Steven Hummel, manager of market research for the Consumer Technology Association (CTA), the …
Read More »5 Tips for Using Memes in Your Marketing
Memes—you’ve laughed at them, you’ve shared them and now you can use them in your company’s marketing efforts. When used correctly, memes are an excellent way to connect with customers through humor and make your company more authentic and relatable. We …
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